NetDevices collaborated with Aptar Beauty + Home, a global leader in the fragrance industry.
"Codex of gestures" This concept consists of adapting the gestures associated with perfume.
About
NetDevices collaborated with Aptar Beauty + Home, the global leader in dispensing systems for the fragrance industry, to create a corporate website using the WordPress CMS. This site aims to help brands integrate the sensory aspect.
Background
The main objective of this site is to assist perfume brands in integrating the sensory and experiential aspects of perfume application, an innovative concept known as the "Codex of Gestures." This concept involves adapting perfume application techniques by reinventing the ways in which classic formulas are applied. By emphasizing the different techniques associated with perfume application, this concept seeks to enrich the sensory experience of users. The idea is to adapt and improve these techniques to offer a more immersive and refined experience, transforming each perfume application into a unique and personal ritual.
NetDevices has set up a simple simulator that will allow you to obtain a cost estimate for your project.
Solution(s)
Thanks to the technical expertise of NetDevices and Aptar Beauty + Home's in-depth knowledge of the fragrance market, this website, designed using the WordPress CMS, offers brands tools and resources to explore and adopt these new practices. By reinventing classic application methods, the site helps brands stand out in a highly competitive market by offering their customers unique sensory experiences.
Impact
In short, this partnership between NetDevices and Aptar Beauty + Home perfectly illustrates how technological innovation and understanding consumer needs can combine to create digital solutions that enrich the user experience and redefine standards in the fragrance industry.
Technologies
